Do you use LinkedIn for business development? Well, you should. LinkedIn is the exclusive No. 1 business social networking site with more than 70 million members from more than 200 countries. The site allows a member to build business and business-related connections with hopes of gaining new opportunities for business growth. There are thousands upon thousands of blogs, forums and posts that help people use personal social networking giants Facebook and Twitter. But there aren’t nearly that many to help with LinkedIn, let alone good sources to really help someone develop new business potential through the site. Until now.
Author Bernie Borges of Optimize This posted a great article that includes 11 tips for LinkedIn business development. Read the full article here. Here are his Top 5 tips:
1. Complete your profile 100 percent. The LinkedIn meter tells you how far your profile is completed. Many people overlook this simple tip.
2. Add a recent photo to your profile to humanize your profile. Likewise, many people have no photo in their profile.
3. Include links to your company website and new blog in the “my website” and “my blog” section. Note: use keywords like: “My internet marketing website” and “my internet marketing blog” which you can link to each respective site and create SEO value.
4. Build your connections methodically and consistently. You can send invitations to people based on recommendations from LinkedIn, your own professional network and even by uploading your contact email list.
5. Add a short note that personalizes your invitations to connect. The extra touch can make an impression.
